Element 68Element 45Element 44Element 63Element 64Element 43Element 41Element 46Element 47Element 69Element 76Element 62Element 61Element 81Element 82Element 50Element 52Element 79Element 79Element 7Element 8Element 73Element 74Element 17Element 16Element 75Element 13Element 12Element 14Element 15Element 31Element 32Element 59Element 58Element 71Element 70Element 88Element 88Element 56Element 57Element 54Element 55Element 18Element 20Element 23Element 65Element 21Element 22iconsiconsElement 83iconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsiconsElement 84iconsiconsElement 36Element 35Element 1Element 27Element 28Element 30Element 29Element 24Element 25Element 2Element 1Element 66

Kennen heißt nicht erkennen. Onlinewerbung aus der Sicht von Kindern

Kennen heißt nicht erkennen. Onlinewerbung aus der Sicht von Kindern

Publisher information (in German)

Lampert, C. (2016): Kennen heißt nicht erkennen. Onlinewerbung aus der Sicht von Kindern [To Know Does Not Mean to Recognise. Online Advertising from a Child's Perspective]. In: Computer+Unterricht [Computer+Education], issue 104, 4th Quarter, pp. 20-23.

Kennen heißt nicht erkennen. Onlinewerbung aus der Sicht von Kindern

Publisher information (in German)

Lampert, C. (2016): Kennen heißt nicht erkennen. Onlinewerbung aus der Sicht von Kindern [To Know Does Not Mean to Recognise. Online Advertising from a Child's Perspective]. In: Computer+Unterricht [Computer+Education], issue 104, 4th Quarter, pp. 20-23.

About this publication

Authors

Dr. Claudia Lampert

Year of publication

2016

RELATED KEYWORDS

advertising • children and adolescents • online advertising

Related projects and publications

Projects
Publications
All
CI_Jugendmedienschutzindex22_Leibniz-Institut-fuer-Medienforschung_Hans-Bredow-Institut_pexels-kampus-production-7414072.jpg

Co-Operation Project for the FSM

Index for Youth Media Protection 2022

A representative survey of parents and children identifies risks of online use by children and young people as well as ways of dealing with them in order to create an up-to-date, knowledge-based foundation for the further development of youth media protection.
CI_SiKid_Leibniz-Institut-fuer-Medienfoschung_Hans-Bredow-Institutpexels-andrea-piacquadio-3755620.jpg

Interdisciplinary BMBF Project

Security for Children in the Digital World

As part of the project "Security for Children in the Digital World", funded by the German Ministry of Education and Research, the HBI is researching the legal framework concerning online risks for children. It will develop ways of optimally interlinking actors and measures and investigate...
CI_Coping-mit-belastenden-Online-Erfahrungen_KT_Leibniz-Institut-fuer-Medienforschung_Hans-Bredow-Institut_janilson furtado on Unsplash-2.jpg

Dissertation Project

Coping with Stressful Online Experiences

Some children and adolescents may experience stressful situations online. In the context of her dissertation project, Kira Thiel investigates how adolescents deal with such online experiences and which coping strategies they use.
CI_Kids-digital-lives-in-corona-times-Leibniz-Institut fuer Medienforschung_Hans-Bredow-Institut.jpg

EU Study

Kids’ Digital Lives in Corona Times

What effects does the corona crisis have on families, children and their use of digital media? The HBI participates with a German partial survey in a European comparative study of the Joint Research Centre of the European Commission (JRC).
CI_CORE-Projekt_Leibniz-Institut-fuer-Medienforschung.jpg

Clearing up the Data Jungle

Children Online: Research and Evidence (CORE)

International data on children and online media is extensive, heterogeneous and partly contradictory. The CO:RE project seeks to create a comprehensive pan-European knowledge platform with the participation of international researchers and relevant interest groups, providing an overview of the resea...
CI_KJug2023_4.jpg

Legislation on Sexual Offences as a Violation of Children's Rights

Sexting im Strafrecht

The consensual exchange of intimate image content (sexting) is now part of the reality of life for many children and young people who are developing sexually and exploring their sexuality in the digital space. Sünje Andresen and Stephan Dreyer, together with two colleagues from the "Arbeit...
CI_AP65_Thiel_Lampert_SIKID.jpg

Qualitative Study

Wahrnehmung, Bewertung und Bewältigung belastender Online-Erfahrungen von Jugendlichen

The findings of the qualitative study by Kira Thiel and Dr Claudia Lampert provide valuable information on how young people deal with stressful online experiences and where they need support. From a media education perspective, approaches that raise young people's awareness of their rights in t...
CI_BIK-Policy-Map-2023.jpg

Fourth Edition

Better Internet for Kids (BIK) Policy Map 2023

The fourth edition of the Better Internet for Kids (BIK) Policy Map provides an overview of the implementation of the "European Strategy for a Better Internet for Kids" (BIK Strategy) in the EU Member States as well as Iceland and Norway. It is the first report of its kind since the adopti...
CI_CORE_Methods-in-Practice.jpg

Handbook

Methods in Practice: Studying Children and Youth Online

A new online handbook from the project CO:RE – Children Online: Research and Evidence explains how to conduct research on the online use of children and adolescents and which ethical aspects need to be considered. go to the Online Handbook   Kotilainen, S. (Hrsg.). (2022). Methods in...
CI_220620HBI-StellungnahmeJMStV22.jpg

Available for Download

Diskussionsentwurf zur Novellierung des Jugendmedienschutz-Staatsvertrages: Schriftliche Stellungsnahme des HBI

Wolfgang Schulz and Stephan Dreyer are very critical of the draft discussion paper for a new Interstate Treaty on the Protection of Minors in the Media. The concept of a "youth protection device" at the operating system level presented in the draft, a kind of child protection mode that can...
show more

Newsletter

Subscribe to our newsletter and receive the Institute's latest news via email.

SUBSCRIBE!