"To what extent can the entertaining design of digital health services be helpful in reaching specific target groups, conveying health-promoting content or contributing to a change in attitudes and behaviour? What are the limits of edutainment? These questions are discussed in this article. After a brief presentation of the entertainment-education approach, examples from the digital media offering will be presented and critically considered with regard to their potentials and limitations." (Abstract)
Further Information on the Volume
Lampert, C.; Voß, M. (2018): Möglichkeiten und Grenzen digitaler Gesundheitsangebote im Unterhaltungsformat [Possibilities and Limits of Digital Health Services in Entertainment Format]. In: V. Scherenberg, J. Pundt (eds.), Digitale Gesundheitskommunikation. Zwischen Meinungsbildung und Manipulation [Digital Health Communication. Between Opinion Formation and Manipulation]. Bremen: APOLLON University Press, pp. 211–222.
